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March 02, 2006

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Listed below are links to weblogs that reference NYT: Yahoo!'s LLoyd Braun Now "Gets" the Internet:

» Yahoo not scaling back on 'original content' - just re-defining it from Read/WriteWeb
The NYTimes reports that Yahoo! is backing off its big plans to create television-style original content for the Web. Fears that Yahoo original content will alienate movie studios and television networks appears to be behind this shift in strategy. In... [Read More]

» Weekly Roundup, March 3, 2006 from Exclusive Concepts' Internet Marketing Blog
Getting it Jeff Jarvis says Reuters gets it as its CEO explains Our industry is facing a profound challenge from home-created content. If we create the right crossroads, provide the consumers with the appropriate tools we can harnass... [Read More]

Comments

Jared Lansky

Well Said.

Mike D

Good move for Yahoo to back off the original programming. Does anyone remember Yahoo FinanceVision back in 2000?  It was awful.  The last thing they should do is repeat that mistake.

Patrick Dodd

Nice post. I would expect that Yahoo understands that the future of the web lies in social engagement with user generated content being at the foundation.

Jeffrey McManus

It's always fun when people predict that something will "never" happen. Never's a long, long time, chief.

Jeremy Johnson

I completely disagree.

Yahoo and Google are already bumping heads with the content producers over use rights. One example is the Google Print initiative. But to take it a step further, if you are the NY Times, do you really need Google indexing your site and displaying it on Google News?

The strongest content production brands, I believe, will either re-assert their position vis-a-vis the consumer, or become irrelevent because they won't be able to support themselves.

Google, and to a lesser extent, Yahoo are essentially getting a free lunch from the content producers right now, and I question the sustainability of that trend.

You may be right in your assessment, but I don't see how you can be so certain at this point in time. Also, are references to 1995-1998 having anything to do with the Internet relevent to the current market environment? (Broadband penetration, overall net penetration, changes in demographics of users)

jimb12345

Yahoo has to do something. They are so way behind google in everything. They definitely need to pick it up.
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