Time Warner Chief Hallucinates at Cable Show, Speaks Truth

Dick Parsons must have puffed on something stronger than a peace-pipe before taking the stage at the National Cable & Telecommunications Conference this week.  Addressing the growing tension between Big Media and Google, et al, the normally thoughtful Time Warner chief drew an analogy to one of the most famous (and gruesome) battles in the conquest of the American west.

"The Googles of the world, they are the Custer of the modern world. We are the Sioux nation,"  Reuters quotes Parsons as saying, referring to the Civil War American general George Custer who was defeated by Native Americans in a battle dubbed "Custer's Last Stand." They will lose this war if they go to war," Parsons added, "The notion that the new kids on the block have taken over is a false notion."

Um, okay, but leaving aside the outcome and horrific violence of this particular clash (if memory serves, Sioux squaws completed the massacre by collecting scalps and family jewels from Custer's still-living soldiers), who won the war?  Despite his apparent intention to express confidence in Big Media, perhaps Parsons was actually just being his usual forthright self: Time Warner, et al (the Sioux Nation), might win a battle or two, but there's no question about which side will ultimately prevail.

More from Steve Baldwin.

Comments

[The future is now or coming soon to a theater near you]

Parsons like the rest of the cable chiefs do not get it. Layers and layers of management prevent any type of innovation particularly on the cable side. There are several companies in the addressable advertising space that would allow them to maximize revenue through their local ad sales groups (see INVIDI Technologies).The digital set top box will ultimately be the key driver in how addressability will be executed but none of the cable operators have launched any system to begin the process of how this type of sale will be priced of analyzed. Google has already started the process with Echo Star arguably with nothing more than a place holder application. Once Madison Avenue adopts the Google model cable will be forced to be a follower as the rules will have been written by Google. The cable operator’s arrogance is stunning.

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[Victor]

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[Christine]

Funny, I'd say that Google is more like Governor George Arthur. He completely wiped out the Tasmanian natives in record time, got called back home to be knighted for the effort, and then merrily spent the rest of his years in one of the other colonies shooting canucks for sport.

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